From Poo to Power - Zero impact dairy farming

From Poo to Power - Zero impact dairy farming
Oct 20, 2017
William Mook
From Poo to Power - Zero impact dairy farming

CONTACTS:

william.mook@zeecol.com 0274 360 354

Intro by:

Ian Wallace

 

BACKGROUND:

Mr. William Mook serves as Chief Executive Officer, Secretary and Director of the Company. He has over 18 years of experience in the manufacturing industry as an original equipment manufacturer and also as a technology investor. He has over 20 years of experience as President and CEO of various companies including MokEnergy, Sugico Mok and Rapi-Serv Cash Systems.

He founded Zeecol Limited, a New Zealand company, in 2011, where he spent three years developing Zeecol’s technology and two years structuring the company. He holds patents in a wide range of fields. In addition to his management and motivational skills he is an accomplished speaker and team builder. Mr. Mook is currently a remote teaching associate in the Physics and Energy department at Stanford University. Mr. Mook has been working under Dr. Robert Laughlin at Stanford, who, in 1998, received a Nobel Prize for the discovery of the Fractional Quantum Hall Effect. William Mook resides in Christchurch, New Zealand since 2010.

In 2010, William retired and moved to Christchurch.  In 2011, he recognised that NZ dairy farmers are undercapitalised compared to European, Canadian and Asian producers. None of the producers of this technology were dealing with New Zealand.  “Do they have cows in NZ?” the anaerobic digester manufacturer asked.  From an international perspective, the New Zealand grass-fed dairy system compared to the barn systems is considered somewhat third world, but obviously the cleanliness and genetics are on par.

He saw that the opportunity for the technology is ripe here and some of the early adopters are people who have exposure to countries where this technology is being used (Wisconsin, Ohio, Kentucky, Canada, Germany, Austria, Holland, Demnark, UK, Israel. China is getting $11 milk solid, and NZ is the #1 exporter of milk globally.
William established Zeecol in 2011 to apply the commercialised biotechnology to harvest waste from intensive New Zealand dairy systems in order for them to compete more effectively overseas.

 
The Office of Science and Technology at the Whitehouse has asked William to provide them with technical advice on a wide range of issues.  William has also advised the Pentagon and US Senate on finance and energy issues. William is a member of the American Institute of Aeronautics and Astronautics.  He invented the computer cash register, concentrated photovoltaics as well as a digital signal processor. His ability to influence policy convinced the Reagan, Bush and Clinton administrations of the commercial viability of GPS which transforms the way we navigate.